Social media Marketing
Digital marketing is the practice of promoting products, services, or brands using online channels such as search engines, social media, email, websites, and mobile apps. It combines strategies like content creation, search engine optimization (SEO), social media marketing, pay-per-click (PPC) advertising, and email campaigns to connect with target audiences, drive engagement, and increase sales. Unlike traditional marketing, digital marketing allows for precise audience targeting, real-time performance tracking, and cost-effective outreach, making it essential for modern businesses.